How Can an Organization Manage Change & Innovation in an Optimal Way?

Nothing is more certain than change. The ability to manage that change effectively, especially in business organizations, is critical. The effects of change can be negative or positive. Successful management will ensure the latter.

Accept Change

In this technology-driven global economy, it is important to accept the inevitability of change and communicate this to employees. Companies should not raise employees' expectations for change because at some point, the rate of change adopted will slow. Instead, companies serve their employees best when they acknowledge change is constant, but manageable.


Organizations manage change most effectively when alert to its impact upon staff. Establish an environment of trust through open-door policies, tools allowing two-way feedback and--most importantly - the willingness to listen non-defensively to all feedbacks, even when critical.

Requesting employees' input

Employees do not oppose change; they oppose change they have no opportunity to influence. If you welcome their input, they will better appreciate and accept the reasons for change. 

Accept and recognize 

It is inevitable that some failure will occur as management and employees work to implement change. Accepting failure as an inevitable part of the learning process sends a positive message to employees. Organizations managing change and innovation most effectively are the ones taking time to recognize and celebrate success. They acknowledge change can be stressful, requiring long hours and extra effort. Recognizing this will go a long way toward motivating employees to continue responding positively.